Unordinary Ink
Beryl helps you see your career differently.
A career system built before you need it. Four foundation documents, a partner called Beryl, and layers of intelligence working in your corner.
From recent users
In their own words.
I found the company briefing most useful when Beryl advised me not to continue with a role application because it would not deliver on the requirements Beryl had inferred I need in a workplace to make me a happy and productive member of the team. Any AI assistant I had created wouldn’t have had the nous to do that.
The insights from the career briefing were excellent. The system pulled out my core strengths and motivating factors, and described them in a meaningful and usable way. This has helped me reshape my narrative and convey what I bring to the table in a genuine and compelling way.
Beryl refreshed my perspective as well as my materials. Working with Beryl gave me a new angle on my career to date and the impacts I’ve had, and has helped lift me out of the rut I was stuck in with my applications.
Being able to assess the relevance of examples for cover letters has been super useful. Also, the identification of where I align with roles.
Beryl offers tailored output with immediate results. She is able to ask guiding questions, expand dot points, and provide in-depth analysis of strengths and weaknesses to help you build the perfect package.
It’s so useful. Good at consolidating all your info, one stop shop.
Why we built it
You only look at your career when something forces you to. That is the problem.
Think about the last time you sat down with your career history. It was because you needed a job, or you had been restructured, or a role was draining you and you needed out.
We do not take a proactive approach to understanding our own careers. We wait until we need a resume, then reverse-engineer our story under pressure, for a specific audience, with a deadline.
Writing your story that way is pitching from behind. Unordinary Ink starts from the other direction: build a comprehensive picture first, and every conversation, application and decision gets sharper because of it.
Who this is for
Three career inflection points where the system shows the most promise.
Moving onto a board
Executives stepping into non-executive director roles. Board applications follow a different evidence structure: governance, strategic oversight, stakeholder management. The system pivots your existing career evidence into that format automatically, rather than asking you to rewrite your story from scratch.
Middle management to senior ranks
The leap into senior leadership. Most people stall here. They have the experience, but the narrative that got them promoted stops working at the next level. The system rebuilds it from the evidence already in your file. A mate at EL2 landed an SES1 interview, fifty interviewed out of three hundred applications.
The first five years
The gangly teenage part of a career. You have real experience now, but your resume still reads like you are scrambling to prove you deserve a seat. Building the foundation here pays off for years. Every future application, promotion or pivot runs off the pack you build now.
The methodology works across sectors too. A chef used it to leave hospitality, and a government communications specialist landed creative agency interviews.
The process
The whole system, end to end.
Ink runs as one pipeline. You upload what you have, the pack builds, Beryl goes live, and she stays with you through applications and interview prep. Here is each step.
You send what you have got.
Resumes, past applications, project briefs, portfolios, LinkedIn, colleague feedback. Any format, any state. Plus a short intake survey that captures target roles, sectors, locations, and salary expectations.
The system builds your career pack.
Four foundation documents, written for you alone, ready as soon as you finish your intake.
The full profile of who you are professionally. Strengths, how you think and work, what drives you, domain expertise, and a narrative that ties it all together. Your career translated into language that opens doors.
A go-to one pager covering your key skill sets, talents, career highlights and an elevator pitch. The document to review before your networking events.
Where you have been underselling, where you are misframed, where the gaps are. One pilot participant read his memo and said, “I see what I have been doing wrong with my applications.” This is the document that changes how you think about your own career.
Every role and project in a structured table you own and can update. No more forgetting the big project from seven years ago, and easy to keep current because it is designed to be.
You read them and change anything.
The four documents are yours from the moment they arrive. If something is off, or you want it framed differently, tell Beryl and she reworks it. Your career story stays yours.
Beryl is live in your private portal.
Your documents, plus layers of tailored instruction, are loaded into a portal built for you. Beryl is your career partner, and she is ready at the same moment your pack is.
You work with Beryl on real jobs.
Paste in any role you want to pursue. Beryl returns:
- A company summary and the likely reason the role exists
- Sector and market context
- A fit assessment against the evidence in your own file
- A flag on any culture or values misalignment she can read from the company and the role
- A drafted application, built through conversation with you
- If you land the interview, a tailored prep pack with likely questions and how to frame your evidence
Beyond applications, she also writes LinkedIn posts, cover letters, selection criteria responses, bios, and any other career writing you ask for. In your voice. Grounded in your evidence. Ask and she consolidates.
If you are a stretch, Beryl asks what else she should know. If you are a strong fit, she asks how you want to frame it.
It gets faster the more you use it.
Beryl learns your voice, your priorities and your patterns, and the portal remembers between conversations. Sian’s own applications now take about three minutes from paste to send, because Beryl knows her that well. The more you use her, the less you have to explain.
What Beryl does, quickly.
- Paste in a job. She returns fit assessment, company and sector context, a drafted application, and interview prep.
- She also writes LinkedIn posts, cover letters, selection criteria, bios. Ask and she writes it.
- Grounded in the evidence in your own file.
- Once she knows you, applications run around three minutes.
- Supportive coaching. Realistic framing, and she does not invent your experience.
Built with discretion
The same privacy posture you would expect from the big end of town.
Senior public servants, consultants, defence, cleared roles. The infrastructure behind Unordinary Ink is built with that audience in mind.
How your information is held
Some of our clients hold security clearances. Others are working on a move they would not want discussed. We built for that from the start.
- Your data sits on its own. Every client has a separate, private workspace, so nothing you upload is visible to another client. Access controls are enforced at the database level and tested automatically on every change we make.
- Your information is held in Australia. Your account, your conversations and every document you upload sit in a database in Sydney.
- The AI is walled off. It has no internet access and cannot reach outside your account.
- Your documents are never used to train an AI model. Every account we use is a paid business account with model training switched off.
- Uploads are cleaned before the AI reads them. People send us resumes, referee reports and draft applications, so we sanitise every document on the way in and we test regularly against attempts to manipulate what the system holds about you. Automated checks run daily to look for new risks.
- Ask us to delete your data and we will. Email hello@theunordinary.au and we will remove your documents and your profile within two business days.
We are writing the full privacy policy and retention schedule now. As Ink grows we are running further security audits and testing. Until then, ask us anything about how your data is held and we will come back to you with the current detail.
Results
What this looks like in practice.
Every career is different. Two recent examples.
Within two weeks of her pack arriving
An EL2 applying for Band 1 roles had been framing herself as a generalist. The system identified that her board governance experience and her operational leadership were one story rather than two separate credentials. She adjusted her narrative, secured an interview within two weeks, and is now progressing through the process.
Within three weeks of engagement start
A senior consultant in international development had spent 15 years in the sector. With funding cuts, he needed to pivot. The strategic insights memo showed him exactly where his applications were falling short, and the system reframed his experience for adjacent sectors. He described the memo as the moment everything clicked.
“So helpful. I have not experienced anything like Beryl. I like writing and do not mind job applications but this is next-level good. The AI behind it is so smart. The output is so useful. It is almost clairvoyant in its ability to get me and get me summarised in a document.”
Pilot participantPackages
Simple pricing. Nothing renews.
Every engagement starts with the same profiling work. From there, Beryl is yours for as long as you want her. You buy time in blocks and top it up when you need more.
Starter pack
- Career briefing pack: the full profile of who you are professionally, your strengths, how you work, what drives you, and the narrative that ties it together
- Strategic insights memo: where you are underselling, where you are misframed, and where the gaps are
- One-page summary: your key skills, career highlights and an elevator pitch, ready for a networking event
- Career history table: every role and project, structured, yours to keep and update
- 2 months with Beryl: role analysis, fit assessment, drafted applications, interview preparation
Your pack is ready as soon as you finish your intake. Beryl is live at the same moment.
Starter pack extended
- Everything in the starter pack, plus a further 12 months with Beryl
- 14 months in total, paid once, up front
- For a full job search, a sector pivot or a board campaign, where you are at this for a year rather than a fortnight
Keep going
When your access runs out, top it up. Nothing renews on its own and nobody rings you to keep you.
Everything Beryl has learned about you carries forward either way, so you pick up where you left off.
FAQ
Common questions.
How is this different from a resume writing service?
Unordinary Ink starts by building a deep profile of your professional identity from everything you provide, including documents you have probably forgotten about. It then creates a personalised system that produces tailored applications grounded in your actual evidence. The career briefing pack goes far deeper than a standard resume service. The strategic insights memo tells you things about your career positioning that no one else will. And Beryl produces cover letters, selection criteria responses, and tailored CVs that sound like you and hold up under scrutiny. She also assesses whether a role suits you, rather than only checking you against the criteria.
What is the strategic insights memo?
A candid analysis of your career patterns, positioning gaps, and where your applications might be falling short. It draws on everything you have provided and identifies things that are hard to see from the inside: where you are underselling a strength, where your framing does not match your actual capability, or where a career pivot needs a different narrative approach. Most people describe reading it as an aha moment.
Where is my information stored?
Your account, your conversations and every document you upload sit in a database in Sydney and stay in Australia.
Two smaller pieces sit overseas: our intake and survey forms, and the AI model that reads your work. Neither is permitted to train a model on anything you give us.
Could my stories end up somewhere else?
No. Every client has their own private workspace, so nothing you upload is visible to another client. We do not use your material in marketing, examples, case studies or anyone else’s application unless you ask us to.
Ask us to delete it and we will. Email hello@theunordinary.au and we remove your documents and your profile within two business days.
I work in defence or hold a security clearance. Is this appropriate for me?
Yes. The process is designed with discretion in mind. Your documents sit in a private workspace that no other client can see, they are processed in paid business accounts with model training switched off, and nothing is shared with third parties. Ask us to delete your documents and your profile at any time and we will remove them within two business days.
What do I need to upload to get started?
An old resume, a few project descriptions or past applications if you have them, your LinkedIn (if you use it), and ten minutes for the intake survey. That is enough to get started. More material sharpens the output, but you do not need everything polished on day one.
Do I need to be tech-savvy to use this?
No. The intake is a simple process where you upload your documents and answer a few questions. Beryl works through a chat interface in plain language. If you can send a message, you can use her.
Does it help with interviews too?
Yes. Beryl prepares role-specific interview briefings: likely questions, how to frame your evidence for the panel, and what to emphasise based on the role and the organisation.
How long does the process take?
Your four documents are ready as soon as you finish your intake, and Beryl is live at the same moment. You can start working with her on applications and career coaching straight away. Application turnaround is usually same-day.
What if I am not happy with the output?
Tell Beryl and she reworks it. If something has been misread or misframed, say so and she will rewrite that section with you, as many times as it takes to get it right. You are not stuck with a first draft, and there is no queue to join. If the whole thing has missed the mark, email us and we will look at it ourselves.
Can this help me if I am changing sectors entirely?
Yes. The system has been tested across sector pivots: government to private, hospitality to professional services, consulting to creative agencies, international development to adjacent fields. The methodology maps your transferable capabilities into language that resonates with hiring managers in the new context, rather than listing your previous job titles.
What if I want to continue when my access runs out?
Top up whenever you want to. Another month is $29, another 12 months is $300, whichever pack you started on. Nothing renews on its own, so you are never paying for a month you did not ask for. Your briefing pack, your profile and everything Beryl has learned about you carries forward, so you pick up where you left off.
Is my information kept confidential?
Yes. Your documents are used only for your engagement and are never used to train an AI model. Ask us to delete them and we will remove your documents and your profile from all systems within two business days.